Savvy bloggers know to take every opportunity to increase their appeal to search engines. Why should you care? Because every time your blog or blog post comes up in the search engine results, you have the opportunity to drive additional traffic to your blog… and that means more readers and, if you are selling something, more customers! Here … [Read more...]
Commenting on Other People’s Blogs
May 1, 2011 By Leave a Comment
Commenting on other people's blogs is one of the most overlooked social media strategies, which makes it a great opportunity for you. Not only is there little competition, but it's actually a highly effective way to increase your visibility. By posting on other people's blogs, you'll be able to leverage the other bloggers' success and audience … [Read more...]
How to avoid making these mistakes when adding images to your blog or website
May 1, 2011 By Leave a Comment
Just like everything else online, using images in your blog posts is fairly easy, but it’s also easy to make a mistake. Here are some of the most common image-related mistakes and how to avoid them: Not using an image. It’s better to use a generic image than no image at all if you can’t find the specific photo or graphic you want. Even if … [Read more...]
Why Add Images to Your Blog?
April 30, 2011 By Leave a Comment
When visitors come to your website, you have a choice. You can make it inviting and pleasant, or you can make it just about as appealing as the innards of the phone book. The only difference? Images. Images – photos, illustrations, or other graphics -- are often the first thing visitors look at. If the image is compelling, visitors stay … [Read more...]
Ten ways to create buzz around your blog
April 21, 2011 By Leave a Comment
With million blogs on the internet – and more being added every day! – it can seem like an impossible task to get your site noticed. But it is possible to make a niche for yourself, even in a very competitive market space. Here are ten ways to create buzz around your blog: 1. Write great content. It sounds simple, but it's true. … [Read more...]
Incorporating Audio and Video into your blog posts
April 17, 2011 By Leave a Comment
When you think “blogger,” you generally think of a writer. But with Web 2.0, that's no longer always the case. Quite a few bloggers also incorporate audio and video into their blogs. Even if text is your main mode of communication, using other media forms to engage your audience is a powerful blogging strategy. Here's why: The more senses you … [Read more...]
Structuring Your Blog Posts
April 16, 2011 By Leave a Comment
Got a topic? Got a point? Got a headline? Good. Now you're ready to write. There are a lot of writing programs, suggestions, and systems out there, many of which are good. You can spend some time investigating them, but here's a quick rundown of approaches I've used with excellent results: 1. Write an email. How often do you get … [Read more...]
Blogging-How to find the right balance between SEO and readability
April 6, 2011 By 2 Comments
SEO vs. Readability So here's the bottom line: you should have a good idea of the key terms people might enter into a search engine to find the content you're putting on your posts. But once you have used those words or phrases in your title as well as a couple of times in your post, stop worrying about them and write for your … [Read more...]
How to Write Effective Blog Post Headlines
March 23, 2011 By Leave a Comment
You've heard it before: People DO judge books by their covers, and they also judge blog posts by their headlines. If your headline isn't entertaining or compelling, your potential readers won't expect anything different from the rest of your blog post, and so they may not bother to read it. Yet writing great headlines can be a challenge. … [Read more...]
Every Blog Post is important
March 19, 2011 By Leave a Comment
Every Post Has a Point Choosing a good topic is only the first step in creating a fantastic,worthy blog post. After you've selected a subject – or maybe even beforehand – decide on the main point of your post. Each post on your blog should have one point. Whether it's to encourage readers to sign up for your email list, urge them to leave … [Read more...]
