If you've never been held hostage by your Web designer consider yourself lucky. Time after time small business owners complain about not having any control over their web presence, not because their web designer is a jerk or anything, but because they don't have the technical expertise to build their own website, or even update it on their own. … [Read more...]
3 tips for SEO’ing Content and Still Sound Natural
February 22, 2012 by Leave a Comment
When it comes to strategies to improve search engine results, there’s really nothing more important than the content on your website. Content, after all, is what the search engines analyse to determine the validity of a webpage and website. For this very reason, many webmasters focus their content efforts with the search engines in … [Read more...]
Communicating your website vision with your web designer
February 20, 2012 by Leave a Comment
So you’ve decided to use an expert to build your wordpress website, and communicating with your designer can be one the challenging parts of the hiring process. We firstly ask our clients to keep an open mind about things. Your website expert can help you make informed decisions, by giving you some input on your site ideas as it’s part of our … [Read more...]
Your Website Evaluation Checklist
December 5, 2011 by Leave a Comment
This year has flown by, I can't wait for 2012 and looking forward for the London Olympics staged in my home town. It has come to that time of the year when you reflect on all aspects of your business and marketing and that includes your website. Every site can perform better. Every effective website is a work in progress. Your website … [Read more...]
How to Use YouTube to Improve Online Brand Awareness and SEO
November 23, 2011 by 1 Comment
Online entrepreneurs and marketers have much to gain from creating a YouTube channel and launching a video marketing campaign. Once a YouTube channel has been created, the following steps should be followed in order to improve brand awareness amongst internet users as well as enhance a brand's visibility not only in video sharing communities but … [Read more...]
Three Tips for Building a Membership Site
November 14, 2011 by Leave a Comment
The membership system has been around for an eternity. Before the internet was even a concept, people paid money to belong to a club or to receive regular information, products or services. The internet simply allows business owners to expand on this profitable business model and offer value, convenience, exclusivity, and value to online … [Read more...]
Explore Information Marketing
November 10, 2011 by Leave a Comment
When deciding on creating an income revenue stream for your business, information marketing is an option. For many, information marketing is the ideal Let’s take a look at what information marketing is – the pros and cons. Then you can decide if this is a model you want to pursue. What is Information Marketing? Information marketing is … [Read more...]
Strategies to Grow Your Online Business
October 28, 2011 by Leave a Comment
Once your business is up and running it’s time to begin planning for the future. A little planning now and some carefully laid out strategy and you can achieve long term business success. Here are just a few of the many effective strategies you can use to grow your business today, tomorrow and years from now. Affiliates Affiliates are … [Read more...]
What Is SEO? Optimising Your Website So Your Prospects Can Find You
October 27, 2011 by Leave a Comment
SEO stands for Search Engine Optimization. If you’re not familiar with it, you will be. As a website owner SEO is what helps you drive visitors to your website. And without visitors… The search engines are services like Google and Bing. As a user you enter your keywords or question into the search bar. You then receive a page of … [Read more...]
WordPress Widgets 101
October 25, 2011 by Leave a Comment
As you’re building your website or finalizsng the design you may have a need for special features. For example, you may want to integrate Facebook activities into your website so visitors can follow you on Facebook. You may want to create a form for email sign-ups or other activities. With many templates or design tools this isn’t an … [Read more...]
